It’s a random Tuesday at 6:30 am. I stumble out of my bedroom and get my phone. I receive a somewhat frantic email from a New York corporate partner, who has been asked by a colleague in Asia to submit a proposal by noon Eastern Time for an unusual corporate transaction. I am a business development manager at a global firm, and proposals involving multiple offices and time zones are a regular occurrence. This deadline is tighter than most, but not completely out of the ordina

Law firms are definitely on the social media bandwagon these days. They are tweeting up a storm, and there is broad agreement that LinkedIn probably presents the best opportunities for connecting with in-house counsel and other key decision makers relating to legal spend. This is real evolution for law firms. Just two years ago, when my firm started methodically and actively posting multiple daily updates, a lot of the firm’s partners didn’t really get it. They weren’t sure o